Data is now more important than ever for organizations to survive in a data-driven world. To better understand their customers from customer data, they need an efficient customer data platform

Dynamics 365 Customer Insights is a customer data platform (CDP) for discovering information about customers to deliver exceptional and personalized customer experiences. By integrating your business data, the Customer Data Platform (CDP) provides a comprehensive view of your customers.

From customer data, your sales and service teams can better understand customer interest in products, behavior and other information about customers.

Microsoft Dynamics 365 Customer Insights collects and analyzes growing customer data and provides deep information about your customers. With proper knowledge, you can better serve your customers and maintain robust relationships. You can put your customers first by taking advantage of enhanced capabilities in Dynamics 365 Customer Insights.

If you want to leverage the power of Microsoft Customer Data Platform (Dynamics 365 Customer Insights) you can seek the help from experienced Microsoft Gold Partners.

LITS SERVICES is a Microsoft certified partner who are highly experienced in offering Dynamics 365 solutions to customers across the globe. With extensive experience in the domain of Microsoft Dynamics 365 implementation, our Dynamics 365 consultants help improve how you deliver service to customers using Dynamics 365 Customer Insights and Dynamics 365 Customer Service applications.

As a recognized Microsoft Gold Partner in UAE, Saudi Arabia, Qatar, Oman, Bahrain, Kenya, Pakistan, and India, our technical consultants deploy Dynamics 365 Customer Insights, helping organizations gain insights about customers to deliver superior services to them.

Discover how Microsoft Dynamics 365 Customer Insights will benefit your business

Integrate Customer Data

Dynamics 365 Customer Insights unifies disconnected customer data from various data sources and provides a unified view of each customer. The platform can connect data from transactional, demographic and behavioral data sources to create complete customer views. Your business can leverage these insights to deliver personalized experiences to customers across various channels.

Sales and marketing teams can use customer insights to improve their work performance. It becomes easier for them to reach their desired audience. The benefit is that you get the latest view of your customers. With the live data, customer service agents can personalize experience based on their interests and preferences.

Predict customer demands

Dynamics 365 Customer Insights uses AI (Artificial Intelligence) to capture insights. You can easily identify high-value and at-risk customers, as well as up-sell and cross-sell opportunities with product recommendations. AI (artificial intelligence) provides your teams with insights for better engagement with customers and helps to win customers for lifetime. Find new customer segments with similar interests, track business performance, and predict customer needs. You can combine your customer data with financial, operational and other enterprise data using Microsoft Power BI, Azure Synapse analytics and big data analytics service.

Take the next best action using AI-powered insights

You can integrate customer insights with other D365 applications such as Dynamics 365 Marketing, Dynamics 365 Customer Service, Dynamics 365 Commerce and others. This helps users to take the next best action to improve performance across all processes. Drive meaningful action using Customer Insights cards. You can use Customer Insights cards that contain details of customers with every application to deliver exceptional experiences.

The Advantages of using Microsoft Customer Data Platform

  • Using Dynamics 365 Customer Insights, you can ensure every customer is communicated with the right service, at the right time. You can respond to changing customer behavior and trends.
  • Microsoft CDP is embedded with advanced AI and machine learning capabilities such as predictive recommendations, intelligent insights and natural language processing (NLP). These capabilities allow your teams to make precise forecasts and insights. Even users without any AI expertise can use these capabilities to make predictions.
  • Dynamics 365 Customer Insights helps your marketing teams to precisely target customers across all online channels with relevant marketing content or campaigns. It increases the likelihood of conversion, improves marketing revenue, and provide a competitive edge.
  • Sales teams can create customer segments with the same interest groups and engage with appropriate information to optimize sales opportunities.
  • Microsoft CDP (Dynamics 365 Customer Insights) can be integrated with different data sources, and it is more consistent than the custom systems. As the system provides data that can be accessed centrally, every department can use it to grow business. From marketing to customer service, sales and business intelligence, CDP provides a single view of information.

Dynamics 365 Customer Insights comes in different licensing plans. Depending on your usage, your Microsoft Dynamics 365 Implementation partner can help you pick the right plan for your business. Partner with LITS SERVICES to get the most out of your Dynamics 365 Customer Insights, Dynamics 365 Customer Service, Dynamics 365 Marketing and Dynamics 365 Sales.

Get comprehensive support from LITS SERVICES, the leading Microsoft Dynamics 365 Implementation partner in the Middle East, for implementing Dynamics 365 Customer Service and Insights. We are a reliable Dynamics 365 consultant in UAE with extensive experience in deploying Microsoft Business Solutions across various business domains.




1. What is Dynamics 365 Customer Insights?

Dynamics 365 Customer Insights is a customer data platform (CDP) designed by Microsoft to help businesses unify and analyze customer data from various sources. It provides a comprehensive view of customers, enabling personalized and exceptional customer experiences.

2. How does Dynamics 365 Customer Insights benefit businesses?

Dynamics 365 Customer Insights allows businesses to integrate customer data, predict customer demands using AI, and take informed actions across sales, marketing, and customer service. It helps in improving customer engagement, increasing sales opportunities, and enhancing overall business performance.

3. What are the key features of Dynamics 365 Customer Insights?

Key features include unified customer data integration, AI-powered insights for predicting customer behavior and preferences, seamless integration with other Dynamics 365 applications, and the ability to create personalized customer segments.

4. How can LITS SERVICES help in implementing Dynamics 365 Customer Insights?

As a Microsoft Gold Partner, LITS SERVICES offers comprehensive support in implementing Dynamics 365 Customer Insights. Their experienced consultants assist businesses in leveraging the platform effectively to enhance customer service, marketing strategies, and sales performance.

5. What are the advantages of using Microsoft Customer Data Platform (CDP)?

Microsoft CDP offers advantages such as precise targeting of customers across online channels, advanced AI and machine learning capabilities for insights and predictions, integration with various data sources, and consistency in data accessibility across departments.

6. How can businesses choose the right licensing plan for Dynamics 365 Customer Insights?

LITS SERVICES, as a trusted Dynamics 365 consultant, helps businesses in selecting the appropriate licensing plan based on their usage and requirements. They offer expert guidance to ensure businesses get the most out of Dynamics 365 Customer Insights within their budget and scope.

7. What industries can benefit from Dynamics 365 Customer Insights?

Dynamics 365 Customer Insights can benefit industries across sectors such as retail, healthcare, finance, manufacturing, and more. Any business aiming to improve customer experiences and drive growth can leverage the platform effectively.

8. Can Dynamics 365 Customer Insights be customized to specific business needs?

Yes, Dynamics 365 Customer Insights can be customized to cater to specific business needs and requirements. LITS SERVICES, with their extensive experience in deploying Microsoft Business Solutions, can tailor the platform to meet the unique needs of businesses across various domains.